Playboy Stock: Unlocking Value Requires One More Step
A stunning strategic change from PLBY might not have gone far enough
PLBY has gone from being one of the biggest de-SPAC winners to one of its largest losers; shares are down 97% from early 2021 highs.
In response to the plunge (and a stretched balance sheet) PLBY has essentially abandoned its entire strategy.
The decision has some logic, but there’s one key problem: the same CEO tasked with executing the prior strategy remains in charge of planning going forward.
With a share price under $2 and an enterprise value under $300 million, there’s real value here. But is there enough to buy the stock?