Overlooked Alpha

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Under Armour: An Apparel Short With Several Ways To Win

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Under Armour: An Apparel Short With Several Ways To Win

UA and other apparel stocks have gained nicely over the past few weeks. Both rallies are likely to reverse.

Vince Martin
Dec 11, 2022
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Under Armour: An Apparel Short With Several Ways To Win

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📍 TLDR

  • UAA has soared along with other apparel plays — despite posting a soft outlook in its most recent earnings report.

  • The optimism towards the sector looks overdone, which only adds to the sense the rally in UAA should reverse.

  • After the gains, UAA is pricing in growth from this point onward.

  • Given history and a volatile and difficult environment, bett…

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